TLDR

  • Today's HDR Update for 29 March, 2024
  • 1) Google: Incremental Improvements May Not Impact Rankings
  • 2) Google Updates Its Definition Of Top Ads; They May Not Be At The Top
  • 3) Google Issues Search Ranking Penalties Through Manual Actions

Google, continues to evolve its algorithms and policies, often with seismic repercussions for digital marketers and website owners. In recent updates, Google has signalled a shift in its approach to ranking websites, emphasizing that incremental improvements may not necessarily translate into higher search engine rankings. Furthermore, the company has redefined its criteria for "Top Ads," suggesting that they may not always appear at the pinnacle of search results. Additionally, Google's issuance of search ranking penalties through manual actions underscores the importance of adhering to its guidelines and best practices. These developments reflect Google's ongoing commitment to refining its search experience while challenging marketers to adapt to its ever-evolving landscape.

Google: Incremental Improvements May Not Impact Rankings

Google's John Mueller cautions against over-optimizing Core Web Vitals, suggesting incremental improvements may not significantly impact search rankings.

Incremental improvements in Core Web Vitals scores may have little influence on search rankings Google advises against focusing too much on stats and tiny optimisations. This is revealed by John Mueller in Google's Search Off The Record podcast. Core Web Vitals, a set of user-centric measures used to measure website performance, have piqued many people's interest since Google revealed its inclusion in ranking systems.

Visit Us: https://www.searchenginejournal.com/google-incremental-improvements-may-not-impact-rankings/512572

Google Updates Its Definition Of Top Ads; They May Not Be At The Top

Google has confirmed that its search adverts, Google adverts, can appear in the middle of organic search results. Google is also upgrading its help literature to clarify that top advertising may display below organic results, rather than at the top.

Visit Us: https://www.seroundtable.com/google-top-ads-updated-37129.html

Google Issues Search Ranking Penalties Through Manual Actions

Google's release of new search spam policies and updates in March 2024, some websites experienced penalties, resulting in complete or partial removal from Google's search results and a significant decrease in search traffic. These penalties were issued through manual actions, which occur when human reviewers identify pages violating Google's spam policies, often involving attempts to manipulate search rankings.

Visit Us: https://www.hocalwire.com/blog/google-issues-search-ranking-penalties-through-manual-actions-1300663

That's all folks for the day from the Hocalwire Team. We will get back with more updates tomorrow!!

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