TLDR

  • Today's HDR Update for 22 Feb, 2024
  • 1) Google Announces Gemma: Laptop-Friendly Open Source AI
  • 2) What should Google rank in Search when all the content sucks?
  • 3) Follow Google SEO Guidelines to Boost Your News Website

Google introduced Gemma, an open-source AI optimized for laptops, aiming to revolutionize user experiences. In the face of poor content quality, prioritize adherence to Google's SEO guidelines to elevate your news website's ranking and visibility in search results, ensuring optimal engagement and reach despite content challenges.

Google Announces Gemma: Laptop-Friendly Open Source AI

Google released a laptop-friendly open-source AI based on Gemini technology that can be used to create content-generation tools and chatbots

Based on the technology behind Gemini, Google has developed an open-source big language model that is lightweight and powerful, designed to be utilised in resource-constrained situations such as cloud infrastructure or laptops.

Gemma may be used to build almost anything a language model can do, including chatbots and content creation tools. SEOs have been waiting for this technology for a long time.

Source Url: https://www.searchenginejournal.com/google-announces-gemma-ai/508910

What should Google rank in Search when all the content sucks?

Many people have deficient standards for "excellent" information that should appear in Google Search results.I see individuals complaining about how excellent their stuff is all the time. They merely find it incomprehensible that it isn't ranking. But, it usually turns out to be, at most, mediocre when I go look at that amazing material.

The issue is that nobody producing mediocre material (or poor online experiences) is aware of this fact. Everyone believes their material is excellent and of the highest calibre.

Source Url: https://searchengineland.com/google-rank-search-content-sucks-437752

Follow Google SEO Guidelines to Boost Your News Website

Following SEO best practices, news websites can optimise Google News and Search content. To be eligible for Google News, one must possess high degrees of E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) and transparency. Improved site performance can be achieved through the appropriate use of structured data, cautious management of outbound links, and appropriate paywall implementation.

5 Tips & SEO Best Practices for News Websites

1. Understanding Google News Guidelines

2. Create Engaging and Relevant Headlines

3. Publish Fresh and High-Quality Content

4. Implement Strategic Keyword Optimization

5. Monitor and Analyze Performance

Source Url: https://www.hocalwire.com/blog/follow-google-seo-guidelines-to-boost-your-news-website-1292489

That's all folks for the day from the Hocalwire Team. We will get back with more updates tomorrow!!

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