TLDR

Giving you the flexibility to plan your content and ensure that it reaches your audience at the right time...

LinkedIn, the professional networking platform, has recently introduced a new feature that allows users to schedule their posts in advance. This feature, now available on the LinkedIn mobile app and website, is a game-changer for professionals who want to stay active on the platform but may not have the time to post in real time.

Ease of Use

The post-scheduling feature is easy to use. To schedule a post, simply compose your post as you normally would, and then tap or click on the "Timer" button. From there, you will see the option to "Schedule" your post, which will bring up a calendar where you can select the date and time you want your post to go live. This feature allows you to create posts and schedule them to go live at a later time, giving you the flexibility to plan your content and ensure that it reaches your audience at the right time.

Advantages of Scheduling Posts

One of the biggest advantages of this new feature is the ability to plan and schedule your content in advance. This is especially useful for professionals who may not have the time to post during the day or want to take advantage of specific times when their audience is most active. By scheduling posts in advance, you can ensure that your content is reaching the right people at the right time. Additionally, scheduling posts in advance allows you to be more strategic with your content. You can plan out your content calendar and make sure that you are regularly sharing valuable information and insights with your network.

Limitations of Scheduling Posts

It's important to note that scheduling posts are currently not supported for certain types of posts such as Events, Jobs, Services, Polls, Multiphoto, Reshares, Posts to groups, and Posts created by company administrators. If you add any of the above types to your post, you will see an error message indicating that scheduling is not supported for that post. In such cases, either clear the selected date/time to post immediately or remove the invalid post type.

Conclusion

The new post-scheduling feature on LinkedIn is a great addition for professionals looking to maximize their presence on the platform. It allows you to plan and schedule your content in advance, be more strategic with your content, and test different posting times to see which times perform best for your audience. However, it's important to keep in mind the limitations of this feature and to stick to scheduling only supported post types. Overall, this feature allows professionals to stay connected with their network and increase their visibility on the platform.

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